Size Guide & Fit
Please read this before ordering. Our shoes are sized to the manufacturer's standard, which is based on foot length in centimeters. Do not assume your usual US size will match. Measuring your foot takes two minutes and is the single best way to avoid a return.
How to Measure Your Foot
- Place a piece of paper on the floor against a wall. Stand on it with your full body weight. Do not measure while sitting — your foot spreads when you stand, and that standing length is the one that matters. Wear the socks you plan to play in.
- Mark the tip of your longest toe and the back of your heel.
- Measure the distance between the two marks in centimeters.
- Measure both feet. Most people have one foot slightly larger. Use the measurement from the larger foot.
- Add 0.5 cm of room for your toes. Basketball shoes need a little space at the front, especially if you wear thick athletic socks.
Use that final number (your foot length + 0.5 cm) to find your size in the table below.
Men's Size Chart
| Your Foot Length | Order This Size | US Men's | EU |
|---|---|---|---|
| 23.0 cm | 36 | 4.5 | 37 |
| 23.5 cm | 37 | 5 | 37.5 |
| 24.0 cm | 38 | 6 | 39 |
| 24.5 cm | 39 | 6.5 | 39.5 |
| 25.0 cm | 40 | 7 | 40 |
| 25.5 cm | 41 | 7.5 | 40.5 |
| 26.0 cm | 42 | 8 | 41.5 |
| 26.5 cm | 43 | 9 | 42 |
| 27.0 cm | 44 | 9.5 | 43 |
| 27.5 cm | 45 | 10 | 44 |
| 28.0 cm | 46 | 10.5 | 44.5 |
| 28.5 cm | 47 | 11 | 45.5 |
If You Are Between Sizes
Size up. A shoe that is slightly too long is far more comfortable to play in than one that is too short. Toes jamming into the front of a shoe on a hard stop is how you lose a toenail.
If You Have Wide Feet
Our shoes are built to a standard width. If you normally wear a wide fitting, or you know your feet are broader than average, go up one full size rather than a half size. Width is the most common reason a shoe feels too small even when the length is correct.
How Basketball Shoes Should Fit
- Your heel should be locked in with no slipping when you move side to side.
- You should have roughly a thumb's width of space between your longest toe and the front of the shoe.
- The shoe should feel snug across the midfoot, not tight.
- Brand new basketball shoes may feel slightly stiff. Most break in within a few sessions.
Still Not Sure?
Email us at coolbietang@gmail.com with your measured foot length in centimeters and what you normally wear, and we will tell you which size to order. We would much rather answer a question than process a return.